I should probably start this article by mentioning that I am not saying that every marketer offering services to therapists is guilty of the behaviour I am going to mention within—but, I want to make clear that there are a lot of services that prey on an empty caseload and a desperate therapist looking to…
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Misophonia describes a condition where sufferers experience a fight-flight-freeze response to otherwise normal stimuli. Unlike psychological and cognitive disorders, persons with misophonia do not habituate to these responses, and traditional exposure therapy does not work for the condition. So what do clinicians do to help their clients with misophonia? As a sufferer of misophonia myself,…
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The data of our clients, including information added on web forms to request services, is something we must protect as therapists. As a therapist—you may also be considering where you’re storing data. Some therapists use their websites to book their own appointments while others use it as a way to have information submitted for later.…
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If you think you’re safe from data security breaches or from social media apps trying to link you with clients, you might be wrong… When scrolling through Tik Tok one day I had an incredibly uncomfortable feeling as a practitioner. Right there in my suggested followers was a client of mine. To make matters incredibly…
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Submitted by Anonymous From March 2025 until the end of September, I was a contractor for the online website www.online-therapy.com. This website was not a great experience in any way. If you are a therapist looking for more contractor work, I sincerely hope that you reconsider and don’t waste your time on a business model…
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This free guide includes a list of resources and products for counsellors in private practice (either virtually or in person) for running their practice marketing, websites, security, electronic health management, and more. This guide is written by Shaylynn Hayes-Raymond, MA, LCT-C who has 10 years experience as a marketer and web designer and is passionate…
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Nowadays, it feels like every ad directed at therapists starts something like this, “how I turned my practice into a 6 figure income” or “how to generate leads while you’re sleeping”. For the most part it feels like the influencer-marketing that has become prevalent in every other industry has also seeped into the therapist space.…
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Marketing a therapy practice in Canada requires a careful balance of creativity, ethics, and legal compliance. As a regulated or semi-regulated professional—depending on your province and title—you have to promote your services without violating the standards set by your licensing body. This means no client testimonials, no exaggerated claims, and no misleading or unverifiable statements.…
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Creating a professional and accessible online presence is no longer optional for therapists—it’s essential. Whether you’re launching your first private practice or transitioning from a group setting to your own brand, having a reliable website and booking system can make all the difference in how smoothly your business operates. For mental health professionals building their…
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Whether you’re in an in-person therapy clinic where you see clients one on one or in your own office at home providing virtual therapy, there may be a breach of confidentiality hiding in your midst. As a web-developer turned virtual therapist, I’m always considering the ethics of cybersecurity (check out the video below on a…
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